Total revenues (MM)Total revenue growth
$396.89.6%
StoresAvg sales per square foot
N/AN/A
Avg store gross sq ftTotal employment
N/A790
Corporate NameVitacost.com, Inc.
SectorInternet Retailers
HeadquartersBoca Raton, FL
Primary SIC Code5961 – Catalog and Mail-Order Houses
Primary NAICS Code454110 –Electronic Shopping and Mail-Order Houses
Fiscal Year EndedDecember 31, 2013

Vitacost is an online retailer of health and wellness products, offering 46,000 SKU's from national and proprietary brands across categories including dietary supplements (such as vitamins, minerals, herbs and other botanicals), as well as cosmetics, natural personal care products, pet products, sports nutrition and health foods through vitacost.com. NOTE: Vitacost.com was acquired by The Kroger Co. on Aug 19, 2015.