Jun 30, 2018May 31, 2018Jan 31, 2018Dec 31, 2017Oct 31, 2017
Twitter followers152,945153,310154,649153,935153,029
Facebook likes4,016,2164,007,4003,958,3323,943,1563,854,748
YouTube subscribers20,12220,06919,46319,28418,956
YouTube video views31,871,76731,831,86728,121,92828,048,23027,913,016
Pinterest followers71,43571,04569,03968,00964,633
Instagram followers1,135,6591,126,3181,067,3881,041,985960,389
Google+ followers5,9225,9225,9005,0044,825
LinkedIn followers41,34841,00739,51639,08238,043
Website visits2,148,8182,292,7855,529,46911,663,9581,025,210

Notes:All social media data was pulled in from the social networks directly on the last day of each month; website visits = total global monthly traffic on desktop & mobile web from SimilarWeb; includes figures for Deckers Outdoor, UGG Australia, Teva, Sanuk, MOZO Shoes, Ahnu Footwear and Tsubo Shoes