Oct 31, 2017Sep 30, 2017Jul 31, 2017Jun 30, 2017May 31, 2017
Twitter followers153,024153,052153,147153,267153,167
Facebook likes3,854,7483,835,4573,806,3753,774,3313,756,804
YouTube subscribers18,95818,86718,72718,63918,159
YouTube video views27,914,00627,421,48127,335,28127,269,53427,214,620
Pinterest followers64,63363,94262,85762,38061,691
Instagram followers960,188940,845916,578903,750890,591
Google+ followers4,8254,8084,7835,8935,632
LinkedIn followers38,04337,64436,87236,24235,426
Website visits1,025,210891,2021,357,2641,728,5891,509,980

Notes:All social media data was pulled in from the social networks directly on the last day of each month; website visits = total global monthly traffic on desktop & mobile web from SimilarWeb; includes figures for Deckers Outdoor, UGG Australia, Teva, Sanuk, MOZO Shoes, Ahnu Footwear and Tsubo Shoes