Jul 31, 2018Jun 30, 2018May 31, 2018Jan 31, 2018Dec 31, 2017
Twitter followers104,757107,581107,253107,817107,337
Facebook likes1,677,8271,673,8761,671,8771,650,7311,638,012
YouTube subscribers16,60716,21116,02514,87314,540
YouTube video views2,368,3672,284,4392,207,5231,792,3401,670,169
Pinterest followers12,95612,77612,51712,40512,361
Instagram followers274,378267,915265,173253,372251,722
Google+ followers9,0269,0319,0339,0579,060
LinkedIn followers10,1769,9489,7518,7848,586
Website visits2,846,9772,147,2942,123,0432,553,0975,146,131

Notes:All social media data was pulled in from the social networks directly on the last day of each month; website visits = total global monthly traffic on desktop & mobile web from SimilarWeb; includes figures for Journeys, Journeys Kidz, Shi by Journeys and Underground by Journeys