May 31, 2017Apr 30, 2017Mar 31, 2017Feb 28, 2017Jan 31, 2017
Twitter followers251,091250,979250,844250,708249,497
Facebook likes1,642,5561,640,0691,638,3891,636,4371,636,150
YouTube subscribers15,86015,64915,45615,3625,315
YouTube video views18,338,84118,454,49418,397,17818,262,676949,775
Pinterest followers19,07418,97818,85318,57218,335
Instagram followers200,673197,067193,365188,333183,873
Google+ followers1,0229869879641,364
LinkedIn followers30,20229,76729,41029,02528,650
Website visits6,834,6377,207,0016,837,5016,619,2727,358,400

Notes:All social media data was pulled in from the social networks directly on the last day of each month; website visits = total global monthly traffic on desktop & mobile web from SimilarWeb; includes figures from GNC and LuckyVitamin