May 31, 2018Jan 31, 2018Dec 31, 2017Oct 31, 2017Sep 30, 2017
Twitter followers218,207218,593218,754218,937219,057
Facebook likes1,514,2861,487,2831,480,6771,476,3261,473,034
YouTube subscribers13,08012,56812,42512,30012,253
YouTube video views19,653,67918,454,89218,292,54718,269,73118,259,349
Pinterest followers15,92515,77415,74015,71715,713
Instagram followers241,994221,887216,143207,951203,443
Google+ followers181183181178179
LinkedIn followers35,29632,78031,71531,10530,738
Website visits4,770,9415,462,7315,396,4836,177,2065,291,779

Notes:All social media data was pulled in from the social networks directly on the last day of each month; website visits = total global monthly traffic on desktop & mobile web from SimilarWeb