May 31, 2018Jan 31, 2018Dec 31, 2017Oct 31, 2017Sep 30, 2017
Twitter followers65,76363,92063,60062,68062,502
Facebook likes2,182,8412,112,1362,102,3202,035,1772,025,244
YouTube subscribers7,1066,7316,6786,2336,229
YouTube video views18,147,65917,824,01517,871,65114,907,18914,895,801
Pinterest followers16,57815,19015,01714,34014,223
Instagram followers108,97887,46281,65768,99966,227
Google+ followers1,9761,9791,9791,9861,988
LinkedIn followers14,84514,68614,56814,34414,281
Website visits4,132,2764,576,2209,865,2393,814,1803,256,946

Notes:All social media data was pulled in from the social networks directly on the last day of each month; website visits = total global monthly traffic on desktop & mobile web from SimilarWeb; includes figures for Kay Jewelers and Jared the Galleria of Jewelry