The catalog and website are the main marketing vehicles, which are supplemented by email and online including search, affiliates and 3rd-party marketplaces.

20132012201120102009
Net advertising spending (MM)$22.8$28.6$29.6$30.7$25.1
Net advertising spending growth-20.3%-3.4%-3.6%22.3%-28.7%
Net advertising spending % of total revenues4.7%5.5%6.0%6.6%5.8%