Advertising
| 2017 | 2016 | 2015 | 2014 | 2013 | |
|---|---|---|---|---|---|
| Net advertising spending (MM) | $383.0 | $325.0 | $414.0 | $436.0 | $452.0 |
| Net advertising spending growth | 17.8% | -21.5% | -5.0% | -3.5% | -1.7% |
| Net advertising spending % of total revenues | 3.0% | 2.6% | 3.4% | 3.8% | 4.2% |
| 2017 | 2016 | 2015 | 2014 | 2013 | |
|---|---|---|---|---|---|
| Net advertising spending (MM) | $383.0 | $325.0 | $414.0 | $436.0 | $452.0 |
| Net advertising spending growth | 17.8% | -21.5% | -5.0% | -3.5% | -1.7% |
| Net advertising spending % of total revenues | 3.0% | 2.6% | 3.4% | 3.8% | 4.2% |