Jul 31, 2018Jun 30, 2018May 31, 2018Jan 31, 2018Dec 31, 2017
Twitter followers12,652,77112,962,21212,982,91112,928,45312,911,401
Facebook likes54,348,59154,327,88554,287,43253,974,26053,816,891
YouTube subscribers1,590,7741,581,3111,572,4791,533,2251,515,820
YouTube video views274,383,526274,758,076273,099,915322,679,605319,296,573
Pinterest followers796,427777,581765,986740,523736,466
Instagram followers72,906,17172,470,40672,021,55470,552,24570,125,611
Google+ followers433,127433,565433,876436,087436,443
LinkedIn followers387,187381,175375,786348,135342,515
Website visits28,669,92135,467,76328,091,13237,584,13862,275,015

Notes:All social media data was pulled in from the social networks directly on the last day of each month; website visits = total global monthly traffic on desktop & mobile web from SimilarWeb; includes figures from Victoria's Secret, PINK, Bath & Body Works, Henri Bendel and La Senza