Jul 31, 2018Jun 30, 2018May 31, 2018Jan 31, 2018Dec 31, 2017
Twitter followers412,490425,886426,830402,469403,049
Facebook likes5,952,4955,953,0305,955,8745,745,5645,725,739
YouTube subscribers28,10826,49625,96424,01323,809
YouTube video views60,815,04838,831,13738,154,10935,826,41835,659,928
Pinterest followers19,42918,26917,62918,18818,075
Instagram followers371,909370,527370,691349,050345,518
Google+ followers10,60910,60110,58610,57210,556
LinkedIn followers95,68194,51493,75389,17487,870
Website visits20,872,67219,000,72217,484,15217,569,08531,484,406

Notes:All social media data was pulled in from the social networks directly on the last day of each month; website visits = total global monthly traffic on desktop & mobile web from SimilarWeb; includes figures for Dick's Sporting Goods and Golf Galaxy