Apr 30, 2017Mar 31, 2017Feb 28, 2017Jan 31, 2017Dec 31, 2016
Twitter followers405,866406,663407,199408,039408,740
Facebook likes4,440,8224,405,7004,378,9304,366,0074,334,644
YouTube subscribers18,53918,31018,16818,16018,044
YouTube video views27,379,16427,253,98027,143,87827,044,37226,962,762
Pinterest followers16,72816,50116,16915,87715,554
Instagram followers278,372274,582270,396268,404263,531
Google+ followers10,13510,15110,04617,18115,865
LinkedIn followers79,65178,75877,79176,77675,680
Website visits14,385,75214,958,48913,950,53216,459,98131,741,220

Notes:All social media data was pulled in from the social networks directly on the last day of each month; website visits = total global monthly traffic on desktop & mobile web from SimilarWeb; includes figures for Dick's Sporting Goods and Golf Galaxy