Apr 30, 2017Mar 31, 2017Feb 28, 2017Jan 31, 2017Dec 31, 2016
Twitter followers1,931,4001,930,4681,927,9431,925,9231,925,835
Facebook likes5,168,2915,149,3665,128,1285,112,0295,099,425
YouTube subscribers100,99899,77997,28595,60793,539
YouTube video views23,632,13823,145,99922,517,13221,377,10020,797,464
Pinterest followers2,072,7622,058,1992,042,2412,022,3012,001,532
Instagram followers13,677,63713,368,44413,140,68012,901,68712,647,762
Google+ followers1,973,2801,973,3581,974,7182,050,9392,051,315
LinkedIn followers289,521286,312282,848279,233276,029
Website visits30,273,99328,364,40425,147,95128,069,53838,659,185

Notes:All social media data was pulled in from the social networks directly on the last day of each month; website visits = total global monthly traffic on desktop & mobile web from SimilarWeb; includes figures from Urban Outfitters, Anthropologie, Free People, BHLDN and Terrain