20162015201420132012
Gross advertising spending (MM)$70.5$79.3$87.6$99.1$110.5
Gross advertising spending growth-11.1%-9.5%-11.6%-10.3%-16.8%
Vendor allowances (MM)$27.5$29.3$31.6$34.1$33.5
Vendor allowances growth-6.1%-7.3%-7.3%1.8%-0.9%
Net advertising spending (MM)$43.0$50.0$56.0$65.0$77.0
Net advertising spending growth-14.0%-10.7%-13.8%-15.6%-22.2%
Net advertising spending % of total revenues0.7%0.7%0.8%1.0%1.1%