Digital
| Apr 30, 2017 | Mar 31, 2017 | Feb 28, 2017 | Jan 31, 2017 | Dec 31, 2016 | |
|---|---|---|---|---|---|
| Twitter followers | 10,952 | 10,841 | 10,740 | 10,569 | 10,464 |
| Facebook likes | 1,051,236 | 1,027,343 | 1,017,350 | 1,009,812 | 1,001,247 |
| YouTube subscribers | 3,548 | 3,425 | 3,341 | 3,345 | 3,338 |
| YouTube video views | 4,639,739 | 4,600,834 | 4,566,650 | 4,530,656 | 4,498,406 |
| Pinterest followers | 6,891 | 6,804 | 6,873 | 6,785 | 6,716 |
| Instagram followers | 81,708 | 76,359 | 71,533 | 68,129 | 65,923 |
| Google+ followers | 114 | 114 | 114 | 120 | 120 |
| LinkedIn followers | 28,879 | 28,404 | 27,935 | 27,533 | 27,026 |
| Website visits | 3,641,105 | 3,785,101 | 3,243,360 | 4,553,530 | 7,751,191 |
Notes:All social media data was pulled in from the social networks directly on the last day of each month; website visits = total global monthly traffic on desktop & mobile web from SimilarWeb