Digital
| May 31, 2018 | Jan 31, 2018 | Dec 31, 2017 | Oct 31, 2017 | Sep 30, 2017 | |
|---|---|---|---|---|---|
| Twitter followers | 2,786 | 2,823 | 2,832 | 2,837 | 2,844 |
| Facebook likes | 94,336 | 94,979 | 95,065 | 95,301 | 95,394 |
| YouTube subscribers | 80 | 79 | 79 | 78 | 78 |
| YouTube video views | 15,800 | 14,994 | 14,785 | 14,421 | 14,243 |
| Pinterest followers | 706 | 709 | 710 | 714 | 716 |
| Instagram followers | 2,374 | 2,384 | 2,390 | 2,397 | 2,398 |
| LinkedIn followers | 2,710 | 2,707 | 2,707 | 2,695 | 2,698 |
| Website visits | N/A | N/A | N/A | N/A | N/A |
Notes:All social media data was pulled in from the social networks directly on the last day of each month; website visits = total global monthly traffic on desktop & mobile web from SimilarWeb