Oct 31, 2017Sep 30, 2017Jul 31, 2017Jun 30, 2017May 31, 2017
Twitter followers798,671799,780801,430802,925804,500
Facebook likes13,249,31013,244,28213,202,51613,374,93713,307,096
YouTube subscribers16,46416,44416,09416,03115,867
YouTube video views11,792,01111,772,79210,763,68310,536,01510,248,720
Pinterest followers191,141190,176187,740186,479185,189
Instagram followers3,355,0643,337,2373,282,9063,243,6893,225,613
Google+ followers10,61010,61210,61510,62110,619
LinkedIn followers90,02689,20787,80487,21786,662
Website visits10,493,13012,195,29513,711,40514,088,70914,281,357

Notes:All social media data was pulled in from the social networks directly on the last day of each month; website visits = total global monthly traffic on desktop & mobile web from SimilarWeb; includes figures for American Eagle and aerie