May 31, 2018Jan 31, 2018Dec 31, 2017Oct 31, 2017Sep 30, 2017
Twitter followers192,132191,787191,874191,275191,019
Facebook likes2,530,3312,450,1162,430,0232,389,1232,362,521
YouTube subscribers24,86724,12324,03823,72223,315
YouTube video views5,950,1105,156,7545,094,5894,571,1204,221,818
Pinterest followers56,16854,60254,07353,14852,290
Instagram followers18,8109,2767,691N/AN/A
Google+ followers389378377377376
LinkedIn followers37,60335,02534,45633,36332,929
Website visits5,339,1195,295,7585,590,4805,889,7215,099,563

Notes:All social media data was pulled in from the social networks directly on the last day of each month; website visits = total global monthly traffic on desktop & mobile web from SimilarWeb