May 31, 2018Jan 31, 2018Dec 31, 2017Oct 31, 2017Sep 30, 2017
Twitter followers91,23991,48091,63191,62291,560
Facebook likes1,857,9231,836,3201,825,1171,814,6071,810,159
YouTube subscribers2,5922,5982,6082,6202,632
YouTube video views11,099,63011,093,77411,090,88211,076,42311,074,792
Pinterest followers74,03869,33768,55067,18066,436
Instagram followers477,239441,143429,732419,355411,924
Google+ followers5,9716,0156,0216,0226,023
Website visits4,185,7583,502,6823,685,2443,694,1414,097,654

Notes:All social media data was pulled in from the social networks directly on the last day of each month; website visits = total global monthly traffic on desktop & mobile web from SimilarWeb