May 31, 2018Jan 31, 2018Dec 31, 2017Oct 31, 2017Sep 30, 2017
Twitter followers101,611101,492101,489101,306101,280
Facebook likes2,767,2632,709,8212,700,6492,666,8732,644,012
YouTube subscribers6,5566,0285,9765,7135,626
YouTube video views33,122,16629,064,23528,335,73025,458,02324,473,187
Pinterest followers52,94151,89751,66951,99251,595
Instagram followers349,636314,466309,609283,252270,035
Google+ followers128128128128127
LinkedIn followers40,65039,03938,49537,78037,394
Website visits10,878,5628,620,78711,441,8738,931,2528,999,459

Notes:All social media data was pulled in from the social networks directly on the last day of each month; website visits = total global monthly traffic on desktop & mobile web from SimilarWeb