May 31, 2018Jan 31, 2018Dec 31, 2017Oct 31, 2017Sep 30, 2017
Twitter followers1,706,2761,692,3871,678,4021,632,8131,614,048
Facebook likes10,001,6949,877,3889,828,4839,585,0139,527,612
YouTube subscribers57,67951,38249,54443,18341,969
YouTube video views68,478,86964,012,36162,727,27936,754,43331,030,320
Pinterest followers182,412178,773177,838175,901175,076
Instagram followers8,528,9478,008,9047,903,0577,573,3827,408,393
Google+ followers335,391337,240337,540338,041338,291
LinkedIn followers247,574217,123213,989207,417204,437
Website visits2,235,2262,231,0453,262,3562,782,1492,250,228

Notes:All social media data was pulled in from the social networks directly on the last day of each month; website visits = total global monthly traffic on desktop & mobile web from SimilarWeb