May 31, 2018Jan 31, 2018Dec 31, 2017Oct 31, 2017Sep 30, 2017
Twitter followers1,845,1151,629,0831,585,502N/AN/A
Facebook likes11,181,21411,015,50010,907,113N/AN/A
YouTube subscribers6,389,2725,801,4625,746,7675,371,8045,298,452
YouTube video views24,671,21224,007,47629,967,613350,071,701332,226,468
Pinterest followers1,694N/AN/A6,6906,661
Instagram followers5,534,793N/AN/A5,7555,811
LinkedIn followers4,521,8583,983,6053,929,2333,779,7913,630,036
Website visits511,545,723616,921,067669,995,199766,409,772812,238,349

Notes:All social media data was pulled in from the social networks directly on the last day of each month; website visits = total global monthly traffic on desktop & mobile web from SimilarWeb