As of Jul 29, 2017, Tilly's operated 221 stores in 32 states.

In fiscal 2016, the company opened 3 new stores and closed 4 stores. Two stores were closed in the first half of fiscal 2017. The company believes there is long-term potential for 500 US store locations.

All stores are leased, generally with a base lease term of 10 years, and many have renewal options. Stores are located in malls, lifestyle centers, 'power' centers, community centers, outlet centers and street-front locations, and average approximately 7,600 square feet. The new store model assumes a target store size averaging 7,500 to 8,000 square feet.

Store growth-1.8%-0.4%5.7%8.7%16.1%20.0%
Total gross square feet (M)1,6901,7011,7041,6221,5131,319
Total gross square feet growth-1.3%-0.2%5.0%7.2%14.7%20.5%
Avg store gross sq ft7,6007,6007,6007,7007,8007,900
Avg store gross sq ft growth0.4%0.3%-0.6%-1.4%-1.2%0.4%