As of Aug 4, 2018, Tilly's operated 226 stores in 32 states.

In fiscal 2017, the company opened 2 new stores and closed 6 stores. The company opened 7 net stores during the first half of fiscal 2018. The company believes there is long-term potential for 500 US store locations.

All stores are leased, generally with a base lease term of 10 years, and many have renewal options. Stores are located in malls, lifestyle centers, 'power' centers, community centers, outlet centers and street-front locations, and average approximately 7,600 square feet. The new store model assumes a target store size averaging 7,500 to 8,000 square feet.

Store growth2.3%-1.8%-0.4%5.7%8.7%16.1%
Total gross square feet (M)1,6981,6681,7011,7041,6221,513
Total gross square feet growth0.5%-1.9%-0.2%5.0%7.2%14.7%
Avg store gross sq ft7,5007,6007,6007,6007,7007,800
Avg store gross sq ft growth-1.7%-0.2%0.3%-0.6%-1.4%-1.2%