Total revenues (MM)$365.9$365.9$381.6$383.8$418.6$435.8
Total revenue growth-4.1%-4.1%-0.6%-8.3%-3.9%1.3%
Retail store sales (MM)$288.1$288.1$313.2$325.0$370.8$390.5
Retail store sales growth-8.0%-8.0%-3.7%-12.3%-5.0%1.0%
Ecommerce sales (MM)$77.8$77.8$68.4$58.8$47.8$45.3
Ecommerce sales growth13.7%13.7%16.4%23.0%5.6%3.4%
Ecommerce sales % of total revenue21.3%21.3%17.9%15.3%11.4%10.4%

Notes:The company changed its fiscal year in 2011 from the end of February to the end of January; therefore, fiscal 2011 only includes 48 weeks of operations and Q4 2011 only includes 9 weeks of operations; Ecommerce sales include both direct ecommerce sales and store-initiated sales fulfilled through the ecommerce channel.