May 31, 2017Apr 30, 2017Mar 31, 2017Feb 28, 2017Jan 31, 2017
Twitter followers1,024,1861,022,7521,021,7851,020,4141,017,164
Facebook likes9,549,8959,481,2239,415,9259,369,8369,346,040
YouTube subscribers54,31552,68351,05250,62650,393
YouTube video views27,011,57924,029,98929,769,42629,639,76929,504,631
Pinterest followers610,350603,908593,751583,266573,635
Instagram followers3,582,5273,499,5443,410,4123,328,0633,265,185
Google+ followers9,1919,0709,0468,95422,047
LinkedIn followers25,26724,91824,57224,16123,804
Website visits11,168,70411,721,96911,943,11710,782,55115,119,721

Notes:All social media data was pulled in from the social networks directly on the last day of each month; website visits = total global monthly traffic on desktop & mobile web from SimilarWeb; includes figures for TJ Maxx, Marshalls, HomeGoods and Sierra Trading Post