Oct 31, 2017Sep 30, 2017Jul 31, 2017Jun 30, 2017May 31, 2017
Twitter followers420,674421,534422,751423,241423,839
Facebook likes1,323,7811,321,2741,306,3221,303,2931,300,333
YouTube subscribers1,9081,8691,6841,6541,589
YouTube video views2,121,2112,072,378597,058402,347391,746
Pinterest followers13,98613,92713,81213,75313,692
Instagram followers174,140172,068160,685156,903153,526
Google+ followers569,851570,371572,062574,251575,015
LinkedIn followers23,27323,03622,56922,31222,114
Website visits3,207,6423,589,3503,491,7063,441,2672,970,112

Notes:All social media data was pulled in from the social networks directly on the last day of each month; website visits = total global monthly traffic on desktop & mobile web from SimilarWeb; includes figures for Vitamin Shoppe and Super Supplements