Jun 30, 2018May 31, 2018Jan 31, 2018Dec 31, 2017Oct 31, 2017
Twitter followers414,257415,146418,636419,347420,674
Facebook likes1,359,2401,354,0061,334,4421,326,0501,323,781
YouTube subscribers2,4292,3652,0921,9861,907
YouTube video views2,384,5182,374,0272,154,2342,138,5152,121,211
Pinterest followers14,70914,63314,29114,11413,986
Instagram followers203,839198,439185,637181,321174,140
Google+ followers564,216564,770568,194568,719569,851
LinkedIn followers25,71025,52924,04223,76823,273
Website visits3,151,6682,962,1383,143,6032,131,1393,207,642

Notes:All social media data was pulled in from the social networks directly on the last day of each month; website visits = total global monthly traffic on desktop & mobile web from SimilarWeb; includes figures for Vitamin Shoppe and Super Supplements