May 31, 2018Jan 31, 2018Dec 31, 2017Oct 31, 2017Sep 30, 2017
Twitter followers147,507145,911145,412144,070143,376
Facebook likes2,834,5352,750,8632,731,4272,670,3312,643,090
YouTube subscribers161,376135,486128,565114,405109,845
YouTube video views119,539,858101,700,58096,893,16586,767,58083,557,640
Pinterest followers81,63381,11980,91880,53080,393
Instagram followers374,212350,875342,772321,926314,355
Google+ followers741720716694683
LinkedIn followers55,71452,97952,45851,72951,309
Website visits24,140,21222,763,74030,218,59424,572,55526,584,970

Notes:All social media data was pulled in from the social networks directly on the last day of each month; website visits = total global monthly traffic on desktop & mobile web from SimilarWeb