Jul 31, 2017Jun 30, 2017May 31, 2017Apr 30, 2017Mar 31, 2017
Twitter followers304,963303,111301,882300,822298,865
Facebook likes2,990,2872,985,1562,983,9402,982,4332,957,554
YouTube subscribers27,72727,65627,57027,45427,374
YouTube video views5,968,5505,919,3475,734,8635,656,5655,587,102
Pinterest followers50,74850,53150,03649,49248,223
Instagram followers255,194242,257233,630225,820217,692
Google+ followers339,978340,388340,613340,840340,863
LinkedIn followers54,57754,03753,37552,80352,290
Website visits23,729,30320,796,53822,395,62222,246,01122,588,456

Notes:All social media data was pulled in from the social networks directly on the last day of each month; website visits = total global monthly traffic on desktop & mobile web from SimilarWeb; includes figures from Barnes & Noble, B&N College and NOOK