May 31, 2018Jan 31, 2018Dec 31, 2017Oct 31, 2017Sep 30, 2017
Twitter followers8,0077,8837,8507,7937,794
Facebook likes144,514143,559141,671138,824138,429
YouTube subscribers654605602590589
YouTube video views149,342135,020131,321126,834124,884
Pinterest followers928889842824816
Instagram followers2,8852,6342,5692,4232,361
Google+ followers5153535252
LinkedIn followers9,9779,5289,4379,2299,146
Website visits415,617323,753369,549379,277402,385

Notes:All social media data was pulled in from the social networks directly on the last day of each month; website visits = total global monthly traffic on desktop & mobile web from SimilarWeb