May 31, 2018Jan 31, 2018Dec 31, 2017Oct 31, 2017Sep 30, 2017
Twitter followers68,69567,36366,97766,46366,098
Facebook likes4,986,8234,858,4384,822,5334,746,5044,706,843
YouTube subscribers4,5894,0784,0293,9323,906
YouTube video views7,010,3386,151,2416,146,0896,132,1906,124,993
Pinterest followers9,2188,9028,8558,7358,686
Instagram followers253,208203,277195,568179,430170,228
Google+ followers731731726719716
LinkedIn followers21,93820,86220,67820,33520,118
Website visits2,300,9891,302,8801,929,8581,358,1922,173,029

Notes:All social media data was pulled in from the social networks directly on the last day of each month; website visits = total global monthly traffic on desktop & mobile web from SimilarWeb