May 31, 2018Jan 31, 2018Dec 31, 2017Oct 31, 2017Sep 30, 2017
Twitter followers18,05016,26716,24416,11516,081
Facebook likes408,554384,310383,181359,006353,042
YouTube subscribers390360359344338
YouTube video views55,32053,84453,58953,19752,869
Pinterest followers57,69055,32054,92553,90553,354
Instagram followers360,763333,385331,758316,374308,964
LinkedIn followers22,00420,60420,35220,02319,802
Website visits1,035,031849,6111,091,497823,830921,837

Notes:All social media data was pulled in from the social networks directly on the last day of each month; website visits = total global monthly traffic on desktop & mobile web from SimilarWeb