May 31, 2018Jan 31, 2018Dec 31, 2017Oct 31, 2017Sep 30, 2017
Twitter followers27,27427,21927,24427,26527,254
Facebook likes504,997493,676482,558470,741467,947
YouTube subscribers806768762742735
YouTube video views208,653202,864201,511198,414197,070
Pinterest followers2,6892,6042,5902,5412,512
Instagram followers21,76018,98917,59313,30014,530
LinkedIn followers9,1438,9868,9388,8678,839
Website visits1,405,6352,519,4732,315,6061,363,7571,257,593

Notes:All social media data was pulled in from the social networks directly on the last day of each month; website visits = total global monthly traffic on desktop & mobile web from SimilarWeb