May 31, 2018Jan 31, 2018Dec 31, 2017Oct 31, 2017Sep 30, 2017
Twitter followers45,98744,91144,62144,32444,171
Facebook likes358,353351,780349,894347,451346,388
YouTube subscribers7878787878
YouTube video views37,64437,43337,38137,28137,239
Pinterest followers4,1834,1564,1394,1354,120
Instagram followers22,63419,88619,439N/AN/A
LinkedIn followers7,7327,3097,1506,9876,926
Website visits1,280,412582,454891,7331,249,353781,588

Notes:All social media data was pulled in from the social networks directly on the last day of each month; website visits = total global monthly traffic on desktop & mobile web from SimilarWeb; includes figures for Roundy's, Pick ‘n Save, Rainbow Foods, Copps, Metro Market and Mariano’s Fresh Market