Jul 31, 2018Jun 30, 2018May 31, 2018Jan 31, 2018Dec 31, 2017
Twitter followers911,455943,543927,416931,538932,932
Facebook likes3,917,6073,911,4673,880,8983,814,4593,802,169
YouTube subscribers62,35062,62060,09537,75937,022
YouTube video views51,301,40251,112,73050,272,28639,411,64639,253,498
Pinterest followers380,259372,817367,710362,120361,193
Instagram followers2,576,6732,571,1952,485,2552,400,4392,389,057
Google+ followers9,7019,7089,7089,7769,766
LinkedIn followers145,330144,529143,565139,678138,805
Website visits2,306,8474,124,5493,118,2252,173,9225,260,113

Notes:All social media data was pulled in from the social networks directly on the last day of each month; website visits = total global monthly traffic on desktop & mobile web from SimilarWeb; includes figures from Kate Spade, Jack Spade and Kate Spade Saturday