May 31, 2018Jan 31, 2018Dec 31, 2017Oct 31, 2017Sep 30, 2017
Twitter followers32,18132,03832,01131,72131,653
Facebook likes1,185,7161,142,5951,130,3041,106,9551,093,126
YouTube subscribers349337337295229
YouTube video views215,028213,796212,616135,608105,749
Pinterest followers134,497130,258129,189131,173130,143
Instagram followers403,933371,240357,049334,370323,630
Google+ followers4,3204,3304,3214,3084,290
LinkedIn followers26,80925,74425,40625,08024,975
Website visits2,093,9142,626,6203,894,7962,086,7421,980,475

Notes:All social media data was pulled in from the social networks directly on the last day of each month; website visits = total global monthly traffic on desktop & mobile web from SimilarWeb