As of Jul 29, 2017, GameStop operated 7,480 stores, primarily under the names GameStop, EB Games, Micromania, Simply Mac, Spring Mobile and Aio Wireless, with 3,913 video game stores and 1,509 technology brand stores in the US, and 2,058 stores in Canada, Australia and New Zealand, and 10 countries in Europe.

During 2016, the company opened 73 and closed 141 video game stores, and opened or acquired 583 technology brands stores. The company closed 55 net stores in the first half of 2017. During fiscal 2017, the company expects to open 35 collectibles stores, 65 technology brands stores, as well as to close 130 video game stores.

All Stores are leased, and typically provide for an initial lease term of three to five years, plus renewal options. Video game stores average approximately 1,500 square feet and carry a mix of new and pre-owned and value video game products and mobile products, and Technology Brands average approximately 1,900 square feet and carry wireless products and accessories and, in Simply Mac stores, Apple and other consumer electronics. Stores are generally located in high-traffic "power strip centers," local neighborhood strip centers, high-traffic shopping malls and pedestrian areas, primarily in major metropolitan areas. The company targets strip centers that are conveniently located, have a mass merchant or supermarket anchor tenant and have a high volume of customers.

Store growth4.7%5.9%6.4%0.2%1.1%-1.2%
Total gross square feet (M)11,61811,70410,3789,5609,4219,243
Total gross square feet growth8.5%12.8%8.6%1.5%1.9%-1.2%
Avg store gross sq ft1,6001,6001,5001,4001,4001,400
Avg store gross sq ft growth3.6%6.5%2.0%1.2%0.8%0.0%