Aug 31, 2018Jul 31, 2018Jun 30, 2018May 31, 2018Jan 31, 2018
Twitter followers288,113287,834308,675308,619308,923
Facebook likes8,056,2248,043,4568,052,8418,057,2218,086,151
YouTube subscribers228,806227,174225,477223,868217,185
YouTube video views85,762,95087,969,23088,023,22987,852,03391,901,226
Pinterest followers15,73715,31814,84414,6394,821
Instagram followers416,835396,177381,272369,462343,774
Google+ followers43,78843,91943,94443,95644,135
LinkedIn followers239,886238,205236,393234,990226,301
Website visits37,342,80440,310,67239,625,18540,710,23742,267,761

Notes:All social media data was pulled in from the social networks directly on the last day of each month; website visits = total global monthly traffic on desktop & mobile web from SimilarWeb; includes figures for Sears, Kmart, mygofer, Craftsman and Kenmore