Apr 30, 2017Mar 31, 2017Feb 28, 2017Jan 31, 2017Dec 31, 2016
Twitter followers307,491307,426307,492307,727307,871
Facebook likes8,052,3028,052,7768,052,0868,051,7248,044,669
YouTube subscribers199,463195,784193,172191,752188,000
YouTube video views83,665,42185,128,28886,450,17186,179,67886,344,957
Pinterest followers4,6074,5584,4824,3803,974
Instagram followers281,968275,365266,974260,729254,652
Google+ followers43,99743,98943,99649,95350,150
LinkedIn followers198,617196,273193,895191,472187,866
Website visits41,693,85242,335,18637,985,54056,841,45583,259,416

Notes:All social media data was pulled in from the social networks directly on the last day of each month; website visits = total global monthly traffic on desktop & mobile web from SimilarWeb; includes figures for Sears, Kmart, mygofer, Craftsman and Kenmore