TTM20162015201420132012
Total revenues (MM)$2,234.0$2,443.0$2,537.0$2,626.0$2,489.0$2,362.0
Total revenue growth-10.9%-3.7%-3.4%5.5%5.4%8.6%
Retail store sales (MM)$1,700.6$1,908.3$2,001.0$2,096.9$2,035.4$1,976.0
Retail store sales growth-13.5%-4.6%-4.6%3.0%3.0%6.6%
Ecommerce sales (MM)$114.4$117.7$125.0$139.1$94.6$55.0
Ecommerce sales growth-9.1%-5.8%-10.1%47.0%72.0%44.7%
Ecommerce sales % of total revenue5.1%4.8%4.9%5.3%3.8%2.3%
Franchise revenues (MM)$419.0$417.0$411.0$390.0$359.0$331.0
Franchise revenue growth1.2%1.5%5.4%8.6%8.5%17.0%

Notes:Ecommerce sales by region and by brand for 2013 & 2014 estimated by eMarketer