TTM20172016201520142013
Total revenues (MM)$2,380.0$2,380.0$2,471.0$2,656.0$2,922.0$2,868.0
Total revenue growth-3.7%-3.7%-7.0%-9.1%1.9%-0.8%
Retail store sales (MM)$1,911.0$1,911.0$2,054.0$2,243.0$2,499.0$2,499.0
Retail store sales growth-7.0%-7.0%-8.4%-10.2%0.0%-3.9%
Ecommerce sales (MM)$380.0$380.0$326.0$325.0$348.0$306.0
Ecommerce sales growth16.6%16.6%0.3%-6.6%13.7%23.9%
Ecommerce sales % of total revenue16.0%16.0%13.2%12.2%11.9%10.7%
Franchise revenues (MM)$89.0$89.0$91.0$88.0$75.0$63.0
Franchise revenue growth-2.2%-2.2%3.4%17.3%19.0%50.0%

Notes:Ecommerce sales by region and by brand for 2013 & 2014 estimated by eMarketer