Digital
| Oct 31, 2017 | Sep 30, 2017 | Jul 31, 2017 | Jun 30, 2017 | May 31, 2017 | |
|---|---|---|---|---|---|
| Twitter followers | 5,475 | 5,464 | 5,445 | 5,444 | 5,439 |
| Facebook likes | 109,206 | 109,077 | 108,685 | 108,614 | 108,501 |
| YouTube subscribers | 41 | 39 | 35 | 34 | 33 |
| YouTube video views | 44,635 | 44,249 | 43,468 | 43,178 | 42,885 |
| Pinterest followers | 1,800 | 1,797 | 1,797 | 1,776 | 1,780 |
| Instagram followers | 11,798 | 11,483 | 10,788 | 10,496 | 10,085 |
| Google+ followers | 78 | 78 | 78 | 78 | 78 |
| LinkedIn followers | 4,634 | 4,484 | 4,401 | 4,370 | 4,334 |
| Website visits | 194,826 | 30,781 | 84,348 | 96,091 | 168,742 |
Notes:All social media data was pulled in from the social networks directly on the last day of each month; website visits = total global monthly traffic on desktop & mobile web from SimilarWeb; includes figures for Maison Birks, Mayors, and Brinkhaus