May 31, 2018Jan 31, 2018Dec 31, 2017Oct 31, 2017Sep 30, 2017
Twitter followers5,6425,5545,5425,4755,464
Facebook likes112,743111,795111,148109,206109,077
YouTube subscribers6551474139
YouTube video views95,62446,39445,83444,63544,249
Pinterest followers1,9351,8651,8501,8001,797
Instagram followers21,94315,60214,84811,79811,483
Google+ followers7980807878
LinkedIn followers5,6815,0104,9184,6344,484
Website visits150,57973,966171,437194,82630,781

Notes:All social media data was pulled in from the social networks directly on the last day of each month; website visits = total global monthly traffic on desktop & mobile web from SimilarWeb; includes figures for Maison Birks, Mayors, and Brinkhaus