Jul 31, 2018Jun 30, 2018May 31, 2018Jan 31, 2018Dec 31, 2017
Twitter followers11,637,52312,016,74612,027,88612,070,91612,077,249
Facebook likes38,856,21538,861,16838,852,07938,926,95738,926,833
YouTube subscribers192,168187,363183,058165,597163,740
YouTube video views62,680,41562,163,07663,081,47050,497,20047,500,824
Pinterest followers378,976376,096374,695364,092361,240
Instagram followers16,964,62316,796,94016,741,78816,255,79116,206,540
Google+ followers4,803,9674,808,5794,811,0154,831,7514,834,541
LinkedIn followers1,080,4061,037,7671,007,969896,989886,044
Website visits18,973,72619,198,10518,512,16020,033,72026,274,487

Notes:All social media data was pulled in from the social networks directly on the last day of each month; website visits = total global monthly traffic on desktop & mobile web from SimilarWeb; includes figures for Starbucks, La Boulange, Seattle's Best, Tazo Tea, Teavana and Evolution Fresh