May 31, 2018Jan 31, 2018Dec 31, 2017Oct 31, 2017Sep 30, 2017
Twitter followers11,896,02111,937,93511,944,06111,905,86811,907,890
Facebook likes37,181,09637,249,86637,250,96137,126,17137,102,937
YouTube subscribers167,150149,853148,069144,391142,135
YouTube video views58,259,39345,775,16342,816,38459,426,63952,327,583
Pinterest followers341,343330,861328,084323,095321,410
Instagram followers16,504,04616,020,79015,975,22215,638,44315,423,055
Google+ followers4,805,9224,826,5834,829,3594,834,1554,836,278
LinkedIn followers985,590875,024864,145845,542835,091
Website visits18,389,39219,718,46325,718,00020,993,97326,175,255

Notes:All social media data was pulled in from the social networks directly on the last day of each month; website visits = total global monthly traffic on desktop & mobile web from SimilarWeb