May 31, 2018Jan 31, 2018Dec 31, 2017Oct 31, 2017Sep 30, 2017
Twitter followers2,570,3062,334,5542,245,1882,087,7252,036,050
Facebook likes8,552,4918,522,7538,510,8248,499,6898,491,957
YouTube subscribers79,82775,58274,47773,87873,486
YouTube video views35,444,26923,074,67813,444,0099,579,55016,050,414
Pinterest followers10,0739,8879,8469,7619,713
Instagram followers761,159667,883650,626621,144607,186
Google+ followersN/AN/AN/AN/AN/A
LinkedIn followers42,80338,72138,08336,93736,289
Website visits4,057,2883,986,8023,515,8855,132,2873,754,595

Notes:All social media data was pulled in from the social networks directly on the last day of each month; website visits = total global monthly traffic on desktop & mobile web from SimilarWeb