Marketing efforts are focused on local radio and cable television in the Colorado market, social media, email product giveaways.

20172016201520142013
Net advertising spending (MM)$1.3$1.3$1.3$1.0$0.9
Net advertising spending growth-0.9%1.5%27.9%9.2%13.7%
Net advertising spending % of total revenues1.6%2.0%2.9%3.5%4.0%