Jul 31, 2017Jun 30, 2017May 31, 2017Apr 30, 2017Mar 31, 2017
Twitter followers922,417915,821914,265913,064909,224
Facebook likes9,947,1169,917,4869,902,1869,888,5169,872,665
YouTube subscribers47,24245,61643,09042,01440,671
YouTube video views13,063,25310,067,0237,968,6466,049,3065,761,722
Pinterest followers6,1316,1206,1186,1166,118
Instagram followers975,970962,862943,901923,959906,322
Google+ followers120120120121120
LinkedIn followers68,44467,55366,57465,51464,874
Website visits3,681,2173,735,8943,714,9974,192,1634,849,461

Notes:All social media data was pulled in from the social networks directly on the last day of each month; website visits = total global monthly traffic on desktop & mobile web from SimilarWeb; includes figures for Applebee's and IHOP