Jul 31, 2018Jun 30, 2018May 31, 2018Jan 31, 2018Dec 31, 2017
Twitter followers1,002,2201,018,369951,771942,977937,958
Facebook likes10,042,77910,040,37910,034,67410,021,5099,998,622
YouTube subscribers62,92261,86660,74757,53557,086
YouTube video views1,566,1901,432,3041,163,7701,104,1745,929,060
Pinterest followers8,7388,7458,7286,1206,119
Instagram followers1,150,8311,137,6361,101,4761,052,4621,037,327
Google+ followers117117117120120
LinkedIn followers84,23182,92381,95975,28173,821
Website visits6,749,2687,568,1616,108,1905,853,3337,081,206

Notes:All social media data was pulled in from the social networks directly on the last day of each month; website visits = total global monthly traffic on desktop & mobile web from SimilarWeb; includes figures for Applebee's and IHOP