May 31, 2018Jan 31, 2018Dec 31, 2017Oct 31, 2017Sep 30, 2017
Twitter followers635,203630,939626,710624,338621,864
Facebook likes6,214,9116,209,1586,193,4076,180,9226,173,517
YouTube subscribers32,55629,59829,38928,05927,564
YouTube video views473,193439,3782,613,671460,389435,244
Pinterest followers6,1266,1206,1196,1166,109
Instagram followers475,178449,205442,563431,582424,775
Google+ followers117120120120120
LinkedIn followers49,53546,85146,22445,21844,771
Website visits3,887,0053,360,7114,081,1094,361,2823,070,693

Notes:All social media data was pulled in from the social networks directly on the last day of each month; website visits = total global monthly traffic on desktop & mobile web from SimilarWeb