May 31, 2017Apr 30, 2017Mar 31, 2017Feb 28, 2017Jan 31, 2017
Twitter followers1,333,0681,327,4891,319,6321,312,5411,306,391
Facebook likes23,941,87523,818,89523,753,62523,252,35323,149,863
YouTube subscribers33,31633,22833,13532,96132,915
YouTube video views25,831,95426,839,51727,192,18129,165,33229,124,243
Pinterest followers19,14118,73318,43318,07017,764
Instagram followers1,694,6131,651,6951,607,9011,558,9371,522,793
Google+ followers275,089275,502275,551275,724290,337
LinkedIn followers53,47552,70052,03751,29750,596
Website visits4,279,7504,486,3464,319,7183,980,0584,412,953

Notes:All social media data was pulled in from the social networks directly on the last day of each month; website visits = total global monthly traffic on desktop & mobile web from SimilarWeb; includes figures for Dunkin' Donuts and Baskin Robbins