May 31, 2018Jan 31, 2018Dec 31, 2017Oct 31, 2017Sep 30, 2017
Twitter followers585,592568,091561,614541,476533,356
Facebook likes5,934,5995,693,7735,640,3345,534,6255,475,947
YouTube subscribers1,0381,0381,038N/AN/A
YouTube video views10,041,1262,032,4712,011,4215,407,8251,878,829
Pinterest followers3,7123,5753,5193,4613,438
Instagram followers353,558308,739299,502280,513268,033
Google+ followers8,9338,9788,9838,9848,984
LinkedIn followers30,93328,90028,10827,41327,149
Website visits12,682,78914,177,45516,469,20420,960,30316,457,644

Notes:All social media data was pulled in from the social networks directly on the last day of each month; website visits = total global monthly traffic on desktop & mobile web from SimilarWeb