Digital
| Jun 30, 2017 | May 31, 2017 | Apr 30, 2017 | Mar 31, 2017 | Feb 28, 2017 | |
|---|---|---|---|---|---|
| Twitter followers | 112,685 | 112,298 | 112,002 | 111,552 | 111,382 |
| Facebook likes | 1,464,046 | 1,449,656 | 1,441,227 | 1,432,695 | 1,424,464 |
| YouTube subscribers | 2,245 | 2,224 | 2,200 | 2,194 | 2,180 |
| YouTube video views | 300,346 | 295,810 | 292,106 | 288,727 | 955,771 |
| Pinterest followers | 9,659 | 9,614 | 9,556 | 9,507 | 9,436 |
| Instagram followers | 93,090 | 89,475 | 85,029 | 79,918 | 75,161 |
| Google+ followers | 2,479 | 2,478 | 2,472 | 2,472 | 2,472 |
| LinkedIn followers | 43,366 | 25,499 | 25,058 | 24,659 | 23,672 |
| Website visits | 1,289,386 | 1,206,674 | 1,075,314 | 1,105,652 | 1,259,243 |
Notes:All social media data was pulled in from the social networks directly on the last day of each month; website visits = total global monthly traffic on desktop & mobile web from SimilarWeb; includes figures for PF Chang's China Bistro, Pei Wei Asian Diner and True Food Kitchen