Digital
| May 31, 2018 | Jan 31, 2018 | Dec 31, 2017 | Oct 31, 2017 | Sep 30, 2017 | |
|---|---|---|---|---|---|
| Twitter followers | 27,106 | 26,784 | 26,576 | 25,964 | 25,588 |
| Facebook likes | 3,181,018 | 3,155,227 | 3,150,535 | 3,089,271 | 3,050,199 |
| YouTube subscribers | 510 | 464 | 454 | 444 | 442 |
| YouTube video views | 79,022 | 73,829 | 72,657 | 70,381 | 68,603 |
| Instagram followers | 243,542 | 229,397 | 225,494 | 209,576 | 203,745 |
| LinkedIn followers | 74,868 | 69,970 | 69,106 | 67,913 | 67,480 |
| Website visits | 1,752,810 | 1,922,480 | 2,030,056 | 4,358,823 | 2,846,915 |
Notes:All social media data was pulled in from the social networks directly on the last day of each month; website visits = total global monthly traffic on desktop & mobile web from SimilarWeb