May 31, 2017Apr 30, 2017Mar 31, 2017Feb 28, 2017Jan 31, 2017
Twitter followers6,3356,2456,1555,9985,786
Facebook likes25,06024,79124,51024,26923,819
YouTube subscribers3232313131
YouTube video views45,38745,27745,13444,99344,859
Pinterest followers111110109
Instagram followers16,89517,06817,6248,4607,986
LinkedIn followers11,03010,97710,95210,85610,276
Website visits107,22489,952136,80091,346194,345

Notes:All social media data was pulled in from the social networks directly on the last day of each month; website visits = total global monthly traffic on desktop & mobile web from SimilarWeb; includes figures for New York Sports Clubs, Boston Sports Clubs, Philadelphia Sports Clubs and Washington Sports Clubs