May 31, 2017Apr 30, 2017Mar 31, 2017Feb 28, 2017Jan 31, 2017
Twitter followers65,89465,63765,51265,33365,269
Facebook likes1,307,7631,305,7581,303,8741,286,0881,270,240
YouTube subscribers637624617595571
YouTube video views423,460300,636186,97381,00678,918
Pinterest followers13,30613,04612,54612,28611,869
LinkedIn followers34,21333,78133,43033,09032,735
Website visits1,692,5391,763,4952,002,0721,836,3122,136,817

Notes:All social media data was pulled in from the social networks directly on the last day of each month; website visits = total global monthly traffic on desktop & mobile web from SimilarWeb; includes figures for Hannaford Bros., Botton Dollar Food, Food Lion and Harvey's Supermarket